Nitto ATP Finals
Nitto is launching an auction to support the Torino Green Project
Auction ends November 17th
November 11, 2024
Corinne Dubreuil/ATP Tour
A fan had a chance to make a pre-game coin thanks to the 2024 Nitto Auction.
By ATP staff
Imagine watching the world's best tennis players at the Nitto ATP Finals or even stepping onto the court with them for a pre-match coin. Now, thanks to the Nitto 2024 auction, this dream can come true, while supporting the influential Torino Green Project, launched by Nitto in November 2023.
Ending on November 17, the auction offers exclusive items such as game tickets, a rare chance to throw a coin at the end of the season and signed player merchandise. The auction invites fans to bid on items they will never forget, while donating to a worthy cause.
All proceeds from the auction will go to the City of Turin, in support of the Nitto ATP Finals Torino Green Project, a sustainability campaign created in partnership with the ATP Tour. The project focuses on reducing the environmental impact of major events, promoting sustainable practices throughout Turin.
Important measures include reducing waste and supporting green projects such as the regeneration of trees in the Cavalieri di Vittorio Veneto Park, a park close to the venue of the tournament and the creation of a green bus stop in the center of the city of Turin with the aim of reducing Co2. The auction funds will help ensure a lasting, positive impact on the Turin area and serve as an example of sustainable development.
Anna Orfanidou was the lucky fan who got the unforgettable experience of flipping a coin before Sunday evening's match between Jannik Sinner and Alex de Minaur at the auction.
“I was very happy,” said Orfanidou. “I have been waiting for this since last year. I'm from Greece and I'm a tennis fan. I always watch Top 10 players. I like that Nitto offers this. It engages and engages the audience. It was a great experience.”
Inside the Fan Village, the Torino Green Project booth highlights the auction and draws a steady crowd. Screens display the auction site and show items purchased, while staff answer questions, helping fans understand the two chances to win a unique experience and support a worthy cause. The auction is accessible worldwide, making it easy for fans everywhere to join and donate.
This connection between the excitement of world-class tennis and the campaign for environmental sustainability demonstrates the Nitto ATP Finals' commitment to leaving a positive legacy in Turin. With this auction, fans are invited to be a part of that legacy, using their passion for tennis to inspire positive change.
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